Wall Street Journal
Investors
are warming to shares of department stores, fast-food chains and
apparel retailers that have long sat in Amazon.com Inc.’s shadow in the
S&P 500’s consumer-discretionary sector.
Struggling
retailers like Macy’s Inc. and Target Corp. have invested heavily in
e-commerce and revamped their stores and inventory to improve their
brick-and-mortar operations. McDonald’s Corp. has overhauled its
low-price value menu to entice customers back to its restaurants, and
Nike Inc. has focused on selling its products directly to consumers and
has revamped key brands like its Jordan line of sneakers. . . . more
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